About Us

Established since 1993, we are a leading distributor of Electronic Components.

Overview

Founded since 1993, Wiselink’s humble beginnings started in Singapore where our headquarters currently stand. Through the years, the company’s emphasis on delivering the best to its customers has allowed it to be one of the market leaders in electronic components distribution. Till date, Wiselink has distributed billions of components all over the world.

Wiselink holds a strong relationship with its suppliers and numerous customers including Original Equipment Manufacturers (OEM) and Contract Electronics Manufacturers (CEM) in various industries. Wiselink is poised to leverage on this network for market expansion and growth.

Wiselink serves the industrial and commercial users of electronics components including telecommunications, information systems, automotive and transportation, medical and life sciences, industrial equipment and consumer electronics. With a definitive focus on product quality and level of excellence in customer service, Wiselink offers reliable products at competitive market prices.

5

Global Locations

28+

Years in Business

35+

Franchised Lines

THE MARKET

Wiselink serves both industrial and commercial users of electronic components in various markets. Our team brings years of experience and expertise in a wide range of market applications we cover.

QUALITY

At Wiselink, we see quality as an integrated concept that applies to both our internal and external activities. Our stringent internal operation guidelines allows us to exceed actual market requirements. This creates efficient and effective solutions for our customers. We also remain committed to deliver customer service excellence, order accuracy and on-time delivery. This is accomplished through our commitment to continual improvement of our processes, services, products and our people.

ANTI-COUNTERFEIT PARTS

At Wiselink, our products are 100% from authorized sources as we distribute directly from the manufacturers. We hold a strong anti-counterfeit stance and guarantee that our customers are receiving only authorised, genuine components.

We know the severity of counterfeit products and stands firmly against the use of unauthentic products. At Wiselink, you concern is our top priority.

QUALITY PROCESSES

Wiselink works hard to have the highest quality standards and processes in place in support of your business. As much as our standards meet the ISO9001 requirements, Wiselink strives to go above and beyond what is required to achieve the best quality.

With quality products and processes, you can trust us to deliver what you need.

OUR AWARDS

Through the years, Wiselink’s outstanding performance has been consistently recognized by various awards and accolades.

Riedon's Top Distributor in Asia

10 APR 2019

For its outstanding performance and service excellence, Wiselink has been named the Top Distributor in Asia by Riedon Inc, US based manufacturer specializing in resistors and current sense shunts. The recognition underscores Wiselink’s commitment in delivering quality products to its customers.

Enterprise 50 Awards

25 NOV 2018

Wiselink has been awarded the Singapore Enterprise 50 Awards for 5 years - namely 2011, 2013, 2014, 2015 and 2016. Organized by The Business Times and KPMG, the Enterprise 50 Awards is one of the most prestigious awards in Singapore as it seeks to celebrate and recognize outstanding businesses from various industries.

Asia Pacific Entrepreneurship Awards

01 JULY 2010

Wiselink’s founder and CEO, Mr Robert Lim was recognized as an Outstanding Entrepreneur in 2011. Organized by Enterprise Asia and AFP Group, the Outstanding Entrepreneur award aims to honour individuals who have shown great entrepreneurship spirit in leading, growing and contributing to their organizations.

Singapore SME500 Company Awards

15 NOV 2016

Matched against all the Small and Medium-sized Enterprises (SME) in Singapore, Wiselink was ranked as Singapore’s Top 500 companies in 2009 and 2010. The SME 500 Award recognizes leading businesses that have proven its success across major trade and industries and have contributed significantly to Singapore’s GDP.

CORPORATE SOCIAL RESPONSIBILITY

At Wiselink, we understand that businesses cannot succeed in a society that fails. Thus, it has become imperative that we contribute and give back to the society. Since the beginning, we have remained committed to sponsor and support various causes by numerous charity organizations globally. Our outreach extends beyond Singapore to countries like China, Malaysia, Indonesia and many more. We aspire to help those who are in need, and to impact their lives with faith, hope and love.

At Wiselink, we believe that CSR is never an obligation but an act of love we willingly choose to do. By sacrificing a fraction of our time, we are able to impact another person's life.

Fiona Lee,
Sales Director of Wiselink Singapore
English